41. In case of PUSH strategy in marketing which is more effective?
A. Advertising.
B. Personal Selling.
C. Web Publishing.
D. None of these.
Answer with Explanation
Answer: Option B
Explanation:
No explanation for this question.
42. ‘PLC’ stand for-
A. Product Life Cycle.
B. Product Life Cost.
C. Product Long Cost.
D. Price Life Cost.
Answer with Explanation
Answer: Option A
Explanation:
No explanation for this question.
43. Bancassurance means-
A. assurance for loans.
B. assurance for safety.
C. selling of insurance products by banks.
D. selling debit and credit cards.
Answer with Explanation
Answer: Option C
Explanation:
No explanation for this question.
44. A vision statement is-
A. a short term inspiration.
B. a long term inspiration.
C. not required for established companies.
D. none of these.
Answer with Explanation
Answer: Option B
Explanation:
No explanation for this question.
45. Buyer Resistance can be overcome by-
A. after sales service.
B. persuasive communication.
C. good relation between buyer and seller.
D. all of these.
Answer with Explanation
Answer: Option D
Explanation:
No explanation for this question.
46. Target Market for SME loans is-
A. all college students.
B. all SS/s
C. all salaried persons.
D. all teachers.
Answer with Explanation
Answer: Option B
Explanation:
No explanation for this question.
47. The USP of current account is-
A. liquidity.
B. high rate of interest.
C. low rate of interest.
D. friendly features.
Answer with Explanation
Answer: Option A
Explanation:
No explanation for this question.
48. Internal Marketing means-
A. marketing to family members.
B. marketing to staff.
C. marketing inside India.
D. marketing to existing customers.
Answer with Explanation
Answer: Option B
Explanation:
No explanation for this question.
49. The main fuctions of a DSA is-
A. boosting telemarketing.
B. boosting advertising.
C. boosting contacts with customers.
D. boosting e-mails.
Answer with Explanation
Answer: Option C
Explanation:
No explanation for this question.
50. Full form of ATM is-
A. Automated Time Machine.
B. All Time Money.
C. Automatic Teller Machine.
D. Automated Teller Machine.
Answer with Explanation
Answer: Option D
Explanation:
No explanation for this question.
